Even the Startup Media in India is like Arnab Goswami of Times Now Amit Goel December 20, 2015 Indian Publishing , Digital Content , Entrepreneurship , startup Entrepreneur , Entrepreneurship , Founder , startup , media , india , startup ecosystem , indian startups , being a CEO , breaking news , mainstream media , indian media Even the startup Media loves the breaking news Disclaimer : I have been a founder.
but no one worries about creating a hysteria around startups. The problem with this kind of media is it misinforms people by making entrepreneurship look cool. It makes people feel as if it is the latest fad and “in” thing. In the name of ecosystem, Media blows up the huge trumpet and get the incubators and accelerators rolling. These so called media companies are organising events (of course for a hefty fee.
of a failed startup Patterbuzz. And this blog of mine used to be a full fledge company about 9 months ago. Now, I head the Product Management of a well funded startup. Why the Disclaimer first ? for a simple reason that I have been through the journey of a startup, running it successfully for more than 2 years, raising seed money, getting traction and then, shutting down for inability to raise.
next larger round of funding. I feel that I am enough qualified to write about the start up media as I have been and also, now associated with startups. There was a time (a few years ago) when Economic Times used to cover Reliance and ONGC on almost every alternate page. It talked really about economics. Now, if you pick up the same newspaper, it publishes either about startups fundings or startup.
firings on every alternate page. Now, Newspapers are a big deal for any business, but then there are blogs of every kind who talk about startups. They are announcing startup fundings, firings, or may be doing some unconventional investigative journalism of uncovering so called startup underbelly. It seems that these blogs of start up media companies have taken a clue from news channels / news papers that breaking news will make things.
work for them. Breaking News Syndrome has hit the startup media badly. What is my problem then ? It is actually very simple. I draw a very simple comparison of these blogs (so called media houses) with the mainstream news channels. Both try to draw eyeballs a.k.a. visitors. Both of them are writing about companies without verifying the facts. “Hey, Internet is all about freedom of speech. Let me exercise my right.”.
but no one worries about creating a hysteria around startups. The problem with this kind of media is it misinforms people by making entrepreneurship look cool. It makes people feel as if it is the latest fad and “in” thing. In the name of ecosystem, Media blows up the huge trumpet and get the incubators and accelerators rolling. These so called media companies are organising events (of course for a hefty fee.
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